Sunday, 27 July 2014

'Lucy' Kills with $17.1 Million On Friday



Based on Friday results, at least, the Summer box office slump seems to be drawing to an end this weekend.Sci-fi action movie Lucy opened in first place with an exceptional $17.1 million haul. Meanwhile, Hercules outperformed modest expectations, though it will probably still fall short of $30 million this weekend.Lucy's $17.1 million debut is significantly higher than Angelina Jolie's Salt, which took in $12.5 million on opening day in July 2010. More impressive is the fact that Lucy opened nearly on par with action sequels Taken 2 and The Bourne Supremacy (both around $18.4 million).The Scarlett Johannson flick did receive a poor "C+" CinemaScore, which suggests word-of-mouth will be mixed. Still, it's guaranteed to earn at least $43 million this weekend, and could wind up near $47 million.Playing at 3,595 theaters, Hercules opened to an estimated $11.05 million on Friday. That's roughly equal to the $10.6 million that last month's Edge of Tomorrow earned on opening day. »

- Ray Subers <mail@boxofficemojo.com>

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